European SXSW delegation

Join us from 9-13 March 2018 at the legendary South by Southwest (SXSW) event, an annual conglomerate of conferences in Austin, Texas gathering app. 422.000 people during the whole event. We will be focusing on the events focused on health and wellness, innovation, interactive, digital transformation, disruption and cyber security in collaboration with SXSW organizers and Messe Dusseldorf (Medica). We will also be visiting the vast exhibitions and creative elements of which the conference is very well known for. Included in the delegation package will also be an innovative hospital site visit to Texas Medical University in Houston, the Michael Dell Hospital, exclusive meetings with high level attendees and speakers, a number of networking events and a dedicated hotel for the European delegation. If you want to experience & meet the latest innovators and pioneers in digital health and wellness, then secure your space now as places are limited. *

*This exclusive studytrip is in co production with Christina Roosen, senior advisor, Independent Consultant, Vesper Marketing and member of the Cognicum advisory board. 

IMPORTANT PROGRAM UPDATE: We have added a visit to the Dell Children's Hospital and the Dell Medical School at the University of Texas.!


Delegation package:

  • Including:
    • Interactive badge SXSW click here for  - more info -
    • Accommodation ( 4 nights )including breakfast
    • All transfers within the program
    • Reference visits to leading hospitals
    • 2 dinners
    • Guided program SXSW

Price: € 2.750,- (excl. flight)

What to expect?

• Meet up to 8 selected ehealth influencers in two of Americas most relevant healthcare hubs: Houston & Austin

• Explore options to participate in the rapid growth of the digital health market in the US.

• Scout Technology and collaboration partners

• Local experts will connect you with influencers such as Hospitals, Government Officials, Research Experts, Startups, Investors, Mentors and Accelerators focussing on Healthcare Tech.

• Attend one of the worlds biggest innovation Festivals with 70,000+ attendees




Austin and neighboring Houston are very important healthcare markets with leading universities, research facilities, corporations as well as private and public hospitals. Over 200 life science companies in the region, and a workforce of nearly 12,300 is focused on the highest growth segments and research areas in the industry, including the specialties of biologics, medical devices, diagnostics, pharmaceutical, contract research, and others. More than 3,700 companies with 93,800 workers make the State of Texas one of the leading biotech states in the country. Many of the companies will join SXSW with its growing digital health attendee group.


The SXSW Conference programming, consisting of 24 diverse tracks, was headquartered in the Austin Convention Center with sessions extending into 12 additional campuses and another 13 satellite venues for partner programming.

70,696 SXSW Conference Attendees Instead of separating Interactive, Film and Music, this year’s SXSW was one unified conference.

5,088 Conference Speakers

4,122 Media/Press Attendance 

2,128 Conference Sessions

95 Countries Represented by Registrants

74,519 SXSW Trade Show Attendance

622 SXSW Trade Show Spaces

27 Countries Represented on the Trade Show Floor

1,084 Parties & Official Events


Possible program

Thursday, March 8th


Various flights arriving in Houston during the day.

Transfer from the airport to the delegation hotel in Houston 

06:00 Welcome networking reception

09:00: End of prgram


Friday, March 9th  

9:00 - 10:30: Intro Healthcare Hub Houston 

10:30 - 11:00: Transfer to Texas Medical Center, TMC-x Offices

11:00 - 12:00: Meeting with leadership From TMC-x, J&J Labs, AT&T Foundry

12:30 - 2:00: Working Lunch with Houston Exponential, Rice University Center For Nano-technology 

12:00 - 12:30 Transfer to Lunch

12:30 - 2:00: Working Lunch with Houston Exponential, Rice University Center For Nano-technology 

2:00 - 2:30: Transfer to MD Anderson Cancer Center 

2:30 - 3:30: Meeting with Director of Technology Transfer at MD Anderson Cancer Center 

3:30 – 4:00: Transfer to Baylor College Of Medicine 

4:00 – 5:00: Meeting with Director of Research Baylor College of Medicine 

5:00 – 7:00: Meeting with leadership At Methodist Research Institute

End of program and free evening 


Saturday, March 10th

8:00 - 11:00: transfer to Austin

11:00 - 12:00: Check In Hotel

12:00 - 1:00: Check in SXSW

1:00 - 3:00: Guided Tour SXSW – Get your Bearings – and Lunch 

3:00 - 7:00: SXSW Talks and program to be defined

7:00 - 9:00: Dinner 

9:00: Explore SXSW Night Live


Sunday, March 11th

9:00 - 11:00: Brunch with local ehealth innovators /Startups /Researchers,

11:00 - 1:00: Enjoy the SXSW ehealth Program including the SXSW Accelerator Startup Pitches 

1.00 - 3:00: Conference Program at FTR4H Stage  1:1 Match Making with selected Startups from the FTR4H network 

3:00 - 5:00: SXSW Talks and Schedule (based on recommendations by FTR4H) 

5:00 - 6:00: FTR4H Meet & Greet at SXSW

6:00 - 8:00: Dinner  in Austin 

8:00 - 9:00:  spare time

9:00: Explore SXSW Night Live


Monday, March 12th

09:00 - 9:30: Shuttle to Michael Dell Medical Center

09:30 - 11:30: Michael Dell Center Visit,Dell Children’s Hospital and Dell Seton Medical Center  and meet with management

11:30 -12:00: Transfer

12:00 - 2:30: Visit Dell Medical School and meet with management

2:30:  Transfer to Austin Airport and flights back 



Register now


Stap 1 van 5


For more information please visit